Align how you

are seen

with who you are

WARDROBE STRATEGY FOR MEN

Most men dress by accumulation. Pieces acquired over time, but never brought into alignment.

With IM Studio, getting dressed becomes a conscious decision, made once to become effortless.

A permanent wardrobe begins with one question: what is your signature?

Strategy,
not just styling.

Intention leaves a signature.

THE SIGNATURE PATHS

CLARITY

Signature
Diagnostic

ONE SESSION · ASSESSMENT

For those who want a precise reading first, the diagnostic includes a single session and a written strategic direction. Where most clients begin.

Credited in full toward any path that follows.

ARCHITECTURE

Signature
Blueprint

6 TO 8 WEEKS · INDEPENDENT EXECUTION

For those who prefer to shop independently, the Blueprint includes the definition of your signature and the complete wardrobe documented in a Signature Style Guide. Every item is curated accordingly. You have the blueprint; the build is yours.

FULL EXECUTION

Signature
Build

8 TO 10 WEEKS · FULLY MANAGED

For those who prefer everything handled, the practice manages sourcing, fittings, and tailoring through to completion. The wardrobe is ready for you to wear.

BESPOKE

The Commission

Individually scoped

For mandates requiring a more specialized or individually structured approach. Scope, sequence and level of involvement are defined around the mandate.

Ongoing Advisory is available following Signature Blueprint, Signature Build. and The Commission

THE FOUNDER

A Parisian eye,
a strategic mind.

I grew up in Paris watching my mother and sister treat getting dressed as a daily ritual. Nothing accidental, nothing without intention. The men were no different. They understood that the right clothes do not just present you to the world. They remind you of who you are.

Living and working across cultures has made me attentive to the different worlds a man may move through, and to the codes, contexts and forms of expression that shape how he is seen within them.

That instinct followed me. Across from people building some of the most consequential technology of the past two decades, I found myself doing what I had always done: reading what a wardrobe said about someone before they opened their mouth, and noticing the distance between who they were and what their clothes communicated. I realized they had systematized every domain of their professional lives except the one thing they faced each morning. That observation became this practice.

SIXTEEN YEARS LEADING GLOBAL PRODUCT STRATEGY AT GOOGLE, WORKING ALONGSIDE SOME OF THE PRIVATE CLIENTS THIS PRACTICE NOW SERVES.

Irina Makasso · Author of Style · New York

PORTRAITS

“I build systems for a living. It took someone else to point out I’d never built one for how I show up.”

Véranith L.
CHIEF Technical OFFICER, Wireless & IoT

A man with a beard and brown hair leaning against a beige stone building with a blue door, standing on a sidewalk.

François O.

Chief OPERATIONS Officer, Prestige Beauty Retail

“I spent years designing product experiences for millions. I’d simply never thought to apply that architecture to myself.”

Jean-Bernard O.

Managing Director, Domestic Architecture & Habitat Retail

“I’ve been in rooms where presence matters before anyone speaks. I just hadn’t done anything deliberate about mine.”

A 30-minute
conversation.

Thirty minutes to understand each other.

CURRENTLY ACCEPTING NEW CLIENTS

New york, New York
Available worldwide